Sketching the beginning…

This work was one of my MEDA101 assessments. My concept is a reaction to Douglas Gordon’s work, ‘Phantom’ from the 2014 Biennale. Iteration and contrast were two of my main focuses alongside the emotional exploration in the piece. I also experimented with the audio, which adds another complicated dimension.

This was a bit of a fun project I made after my Europe trip, but I really enjoyed the travel aspect of the film. Audio also played a really important role as it adds emotion to the atmosphere of the film.

Fiona Wilson, 365 prints, http://fiona-wilson.blogspot.com.au/

Within Wilson’s piece, ‘365 Prints’ iteration of each new print is embedded into the development process of creation. The iteration process guides and builds on previous foundations to create an artefact that is developing and being stimulated by multiple variables. These variables could be  the materials used (e.g. ink, foam, cardboard, acrylic paint, cartridge paper). The artists techniques (painting, glueing etc.) or her creative perspective, which is influenced by the human condition, knowledge and previous work.

The changes are visibly noticeable. We are able to see the transformation and development over the space of 365 Prints (a year). what each print looks like changes due to the materials, colours and textures used. But there are undoubtedly changes and developments in her practice, which is displayed in the work. Her style evolves from each print, occasionally there is a stark contrast from the previous image but small sections are similar in aesthetic.

Yes, individually, each new print reflects the previous one and is a visual manifestation of her practice. As each new print is made, it’s added to the foundation of knowledge and creation Wilson draws on. As a complete work, it is a reflection of Wilson’s knowledge, theory and practice. These realms interchange and work a particular way and the final of work is also a reflection of this complex relationship.

“The plan is to make 365 printing devices or tools, one for each day of the year.  Developing on from past experiments with mark making, shape, colour and texture and using techniques from print making, screen printing and whatever else I discover on the way.”

(Wilson, 2014)

The final work is an artefact of Wilson’s creative knowledge, theory and practice. It’s not only just a collection of prints, it’s a development of creative practices resulting in a series of tangible prints that reflect Wilson’s work. The blog post attributed to the work adds another dimension of reflective iteration. As she captions her work every day with materials used, changes in her process of practice and new experiments, this tool acts as the documentation of her processes.

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To be honest with you, I don’t have a clue ‘what I want to be when I grow up” which is just great for a 3rd-year Communication and Media student graduating at the end of the year…

https://media.giphy.com/media/3o6ZtfraiyfUkNDwru/giphy.gif

I’m sure I will discover it all on the way. The avenues I enjoy and will explore will be editing, international media, film/directing, production and journalism. The knowledge these skills encompass would be understanding how to research, writing techniques, cultural understanding, languages, customs, management skills, content creation.

The job fusion I would hope to create would be a creative film directing role, or marketing position for a company or client who is wanting to express an internationally political viewpoint or campaign. This digital field already exists, however it is constantly changing and developing as new technologies are introduced, and digital users adapt and respond to these advancements. It has a direct effect on our social and global world. The international aspect of media is becoming more and more critical as social media and digital communication entities are leading the way of the future.

This field is a “forward-looking reflexive engagement …within the media and communication field and beyond.” (Mansel 2016) This focus on the future is critical to gain an understanding of the functioning of society. It’s how corporations, technologies, governments, society and the media all coordinate with one another. The trends that are formed, allow us to project instances on how society may change in the future. This is important, because conflicts can arise between people and the government battling with technology. for example the uprise of “Chinese activists whose use of modern communications tools including social media is posing an unprecedented challenge for the government.” (Trouillaud, 2012).

“Ai Weiwei is the pioneer in this regard. He is an extremely globalised and technologically savvy individual who had really paved the way,” said Kine. He serves as an example “of how an activist can challenge and in some cases overcome the censorship and obstacles imposed by an authoritarian regime on free thinking individuals.” (Trouillaud, 2012)

Ai Weiwei successfully combines various communication and media techniques such as real time surveillance and social media tools with digital agencies. He challenges the Chinese government and forces audiences to reflect politically, digitally and through multiple conventions like journalism, design and art.

although an individual may work alone in this industry, it is almost impossible to completely work alone. Information in the media and communication industry is derived from somewhere and has a very interactive aspect online.  One cannot engage in social media alone as the purpose is to connect with people. The processes involved in digital media would be researching and understanding audience trends, from a marketing perspective using social media to gain customer attention.

References:

Wilson, F 2014, 365 Prints weblog post, 27th December 2014, viewed: 2nd March 2017, http://fiona-wilson.blogspot.com.au/2014/12/365-prints.html

Mansell, R 2016, ‘Recognizing ‘ourselves’ in media and communications research’, International Communication Gazette, 78, 7, pp. 716-721, Communication & Mass Media Complete, EBSCOhost, viewed 1 March 2017.

Strafella, G, & Berg, D 2015, ‘“Twitter Bodhisattva”: Ai Weiwei’s Media Politics’, Asian Studies Review, 39, 1, pp. 138-157, Humanities International Complete, EBSCOhost, viewed 3 March 2017.

Trouillaud, P 2012, “China’s activists tap new communications tools.” The Daily Star (Lebanon), 5 May. http://www.dailystar.com.lb/News/International/2012/May-05/172406-chinas-activists-tapnew-communications-tools.ashx#ixzz26iMmUYPe viewed: 4th March 2017

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